Distinguished Diversity Equity and Inclusion Leader to Help Newday Impact Advance ESG  Research and Portfolio Management Business  

SAN FRANCISCO — August 30th, 2021 — Newday Impact, a San Francisco-based asset management  and financial technology company that brings authentic responsible investing to those wanting their  investments to reflect their values, has hired Shireen Eddleblute as Head of ESG Research, Portfolio  Manager, and Chief Diversity Officer. Ms. Eddleblute will be responsible for overseeing all ESG Research.  Additionally, she will serve as a Senior Portfolio Manager running a number of Newday’s impact  investment strategies and lead the company’s internal and external Diversity Equity and Inclusion Impact  Initiatives as Chief Diversity Officer. 

Newday Impact is committed to advancing opportunities for all and building a culture of diversity,  acceptance, and belonging for all employees and stakeholders. Ms Eddleblute is a credentialed Diversity  Equity and Inclusion investment professional having achieved her certification from Stanford University.  A former Portfolio Manager and Senior Equity Analyst of 10 years at RBC Global Asset Management, Ms.  Eddleblute brings a total of 16 years of investment experience with prior professional experience at US  Bancorp Asset Management, Wellington Management and Prudential Securities. She has been quoted in  various national publications, such as Barons and Bloomberg and has been a special guest on WebFn. She  has also had various volunteer and leadership roles with a variety of non-profit organizations that all helped  make our world a better place. 

“We have earned a reputation for creating top performing sustainable investment strategies that deliver  deeper impact. A critical component in maintaining and advancing this distinction is more thoroughly  understanding how ESG characteristics impact a company’s cost of capital, operating efficiency,  competitive advantage, and stock performance. Understanding the interplay between ESG factors and  market inefficiencies that can be exploited is a critical component in our ability to generate excess returns  at Newday. Eddleblute’s distinguished history in portfolio management and in the evaluation of ESG data,  will allow us to continue to innovate as a provider of sustainably focused investment management solutions  to the institutional marketplace”, said Doug Heske, CEO of Newday Impact. “Her deep understanding of  diversity equity and inclusion metrics and how they serve as important contributors to a company’s success  will help us further develop our thinking of how to measure and deliver deeper and more authentic impact  and solve for the critical social and environmental issues that we are facing today.”

Ms. Eddleblute is a graduate of the Fisher College of Business at The Ohio State University. She also holds  a MBA in Finance with honors from the Sawyer School of Business at Suffolk University.  

For more information about Newday Impact’s work and investment opportunities, please write to us at  info@newdayinvesting.com or visit our website.

About Newday Impact: 

Newday Impact is the financial services company which provides authentic portfolios for responsibility minded investors. Backed by insightful research and recognized community leaders, Newday Impact offers  portfolios addressing the major ESG issues in the world. Newday Impact also supports its partners by  donating 5% of revenue to nonprofits focused on this transformational change. Newday Impact works with  family offices, institutions, investment advisors, financial services platforms, and individual investors, who  want both a return on investment and community impact.